insights
Perspectives on embedded insurance, vertical software, and growth.
Explore expert insights, industry trends, product strategy, and practical guidance for software platforms looking to create new revenue streams, strengthen customer experiences, and stay ahead of what’s next.
When AI Makes Features Easier to Build, What Can You Do To Stay Irreplaceable?
AI is changing how software gets built, making it easier for competitors to launch new features and close product gaps. As differentiation shifts beyond software alone, platforms are finding new ways to create value, strengthen customer relationships, and unlock scalable growth.
Your Customers Aren’t Asking for Embedded Insurance (But They Shouldn’t Have To)
A lack of demand does not signal a lack of opportunity. When platforms object that their customers aren’t asking for embedded insurance, they’re missing the point: If customers have to ask for it, you’ve already missed the opportunity.
The Better Tuition Refund Protection Option for School Administrators
Tuition refund protection hasn’t changed in 50 years, but now your options have. Whether or not your school’s platform offers embedded coverage, schools can now partner with Vertical Insure to offer families more flexibility, broader coverage, and 100% payouts.
Why “Cancel For Any Reason” Protection Doesn’t Work for Youth Sports
After working with thousands of youth sports organizations, we’ve seen how refund protection impacts teams, rosters, and revenue. Here’s why “Cancel For Any Reason” coverage often creates more problems than it solves in youth sports.
Vertical SaaS Success: 4 Reasons Platforms are Moving Toward Embedded Insurance
Vertical SaaS platforms are turning to embedded insurance to unlock new revenue and remove friction at checkout. Built directly into existing workflows, it boosts customer confidence, differentiation, and long-term retention.
Tuition Insurance For K-12 Schools: What’s Working, What’s Broken, and How to Fix It
Tuition insurance plays an important role in protecting families and school budgets when a student withdraws, but the way it is delivered today creates unnecessary administrative burden and confusion.
How Embedded Insurance Fixes What’s Broken in the Insurance Industry: A Guide for Vertical SaaS Leaders
Traditional insurance frustrates customers with manual forms, slow claims, and confusing workflows. Embedded insurance fixes this by living inside the software customers already use, transforming protection into a seamless digital experience.
Embedded Insurance Explained: 5 Key Differences Every SaaS Leader Should Know
Traditional insurance adds friction, confusion, and drop-off points. Embedded insurance simplifies the experience by meeting customers in their existing workflow, driving conversions and loyalty through seamless protection.
The Hidden Gap in Your Platform Experience
Are end users taking on risk and experiencing gaps within your platform workflows?
How Embedded Insurance Helps SaaS Platforms Drive New Revenue
Grow incremental revenue without the cost of acquiring new customers.
Ready to Explore Further?
Let’s discuss the opportunity for your platform.
Whether you’re exploring embedded insurance for the first time or looking to expand an existing program, our team can help you identify the right approach for your business and customers.
Minneapolis, MN 55413
Vertical Insure, Inc. is doing business as Vertical Insurance Services in New York and as Vertical Software Insurance Services in California state.
Vertical Insure operates as Saas Insure Services Inc. in Canada, BN 718834146.
Next Wave Insurance Services, LLC is a wholly owned subsidiary of Vertical Insure, Inc., and operates as Vertical Insure, Inc. licensed insurance producer in the states where it transacts insurance.
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